In this down economy, I’m all for finding ways to save money. There are many great sites like FrugalMom.net, DealsforMommies.com, and MommySavers.com which are devoted to sharing ways to cut costs at home by couponing, rebating, and shopping at discount stores.
While this is very good and valuable information (much of which I personally use), it still leaves many mompreneurs searching for ways to finance their home business. For some, lack of funds during the first year or two of business can cause them to give up on their dream all together.
There are ways to finance your home business when just starting up. But once you’re open for business, here are some ways to make your home business affordable:
- Low Cost Advertising – From writing articles which include your site link in the byline, to placing your business on free business directories, there are many low cost and even free ways to advertise your business. For a list of top methods that work, check out my article Top Ways to Advertise Your Home Business Inexpensively.
- Low Cost Printing – For printing business cards, brochures, newsletters and other marketing materials, I’ve found that Vistaprint offers good deals and great qualities. They frequently offer free items for which you only pay shipping costs.
- Bartering – As the saying goes, I’ll scratch your back if you scratch mine. This works in business also. Know someone in your social network who offers proofreading services that you need? Maybe she would be willing to provide you her service in return for one of the products you offer. Bartering also works for getting referrals. You can offer current clients or friends one month of free service or a product of choice for each referral who signs up with you.
- Free Business Coaching – The advantages of receiving home business coaching are numerous, but the costs can sometimes keep newer businesses from getting this benefit. Though I highly recommend making the hiring of a business coach a priority, there are ways to get free home business coaching until you are able to afford it: How to Get Free Coaching for Business Owners.
- Free Business Resources – There are many valuable resources for businesses available on various blogs and websites. By searching online, you can find free tools that can help you grow your business, such as the Our Milk Money Career Parent Toolkit, The Savvy Mompreneur’s Guide to Growing a Wildly Successful Business, or even a free expert review of your product, service or blog from Managing My Crazy Life. If you offer a free resource that will help other mompreneurs, please post it in the comments below.
Owning and running your home business doesn’t have to break the bank. Look for ways to save, and create some ways of your own. Your business and your wallet will thank you.
Your turn to share: What are some ways you have found to make your home business more affordable?